The Indian Institute of Management, Bangalore (IIMB) is now doing a case study on Residents Watch and it’s use of social media for bettering the community.
Five years ago, we set up the Facebook Group, which now boasts of almost 2500 members. More recently, we created a Facebook Page (ResidentsWatch) for real-time updates to the residents and already, over 1000 people are following it.
And more than two years ago, we set up the Residents Watch group involving all the sectors of HSR Layout – there are eight resident welfare associations and more than 10 apartment associations.
It is still the only group that has all the associations under one umbrella in addition to having prominent resident activists, government officials, local politicians and the Bangalore media. It is this proactive nature of this magazine that has caught the attention of IIMB.
May this study lead to many more neighbourhoods having social media vehicles to better their respective areas.
